Why Three Dog Bakery?

Testimonials

 

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"As sled dog owners, we are firm believers that there is a direct correlation between quality nutrition, performance, and well-being.  We are passionate about serving our dogs wholesome foods and making their lives as wonderful as possible.  Owning a Three Dog Bakery franchise is the perfect blend of our love for dogs and the dream of building a business for ourselves."

Matt, Claire, and two of their Huskies, Jessie and Blue - San Clemente

Category Data

Category Data

Despite economic downturns in many markets, pet owners indicate they will continue to spend as much or more on their furry companions. This appears especially true in the natural foods category, as many owners learn more about maintaining their dog’s health. Dog food contamination scares, such as the recent melamine incident, are also driving more people to wholesome, high-quality alternatives.

  • 39% of the US population owns a dog. 1
  • 45.6 million US households own a dog, the highest number ever recorded in the Pet Owners Survey. 1
  • The total number of dogs owned in the US is 77.5 million. 1
  • The average number of dogs per US household is 1.70. 1
  • In 2008 dog owners spent an average of $587 to purchase pet products. 1
  • In 2008 dog owners spent an average of $229 on food and $64 on food treats. 1
  • 33% of dog owners claim to feed their dogs premium dog food the most often. 1
  • 88% of all dog owners buy treats for their dogs, with roughly 50% buying up to 5 packages of treats in 12 months. 1
  • 80% of dog owners reported purchasing a gift for their dog in 2008 with the most popular occasions being anytime, Christmas, and the dog's birthday. 1

    Currently Three Dog Bakery is not marketing to residents of or offering franchises for sale in the following states:

  • Hawaii, North Dakota, South Dakota, Rhode Island or Maryland.

 

dogs per household

 

  • Pet store shoppers are unwilling to compromise their pets’ diets with a move to grocery or mass-market brands, proving the pet food category is recession-resistant 2
  • 44.8 million (40%) of all U.S. households own a dog 4
  • 89% of women 18-49 will spend as much or more on their pets during 2009 3
  • 2009 estimates show $45.4 billion will be spent on pets, a 6% increase 4
    • º Includes pet food sales of $17.4 billion, a 4% increase
dogs owned

 

 

 

1 2009 – 2010 APPA National Pet Owners Survey
2 Pet Business
3 Lifetime Networks December 2008 ‘FemiNation’ Survey
4 American Pet Products Association 2007-2008 National Pet Owners Survey

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